Classes for women entrepreneurs at igc

Lunch and Learn: Trademark and Copyright Must-Knows for Entrepreneurs and Business Owners

Biz Strategy | February 5, Noon-2pm | @IGC, 16 West 23rd Street

Planning, launching and operating a business raise a host of intellectual property issues.  Have you chosen a brand?  Did you clear and register it?  How will you monitor and enforce it?  Are you using third party content in connection with your business?  Are you developing your own content?  How will you protect and exploit that content?  Understanding the significance of trademarks and copyrights are critical to a business’ success – these forms of intellectual property allow business owners to develop brand equity and create valuable revenue streams.

Bring your lunch and join us for this workshop, during which we will…

  • Discuss basic trademark and copyright principles
  • Discuss the potential consequences of infringing a third party’s intellectual property
  • Discuss how to
READ MORE >>
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Monday Night Networking

Biz Strategy | February 9, 6-8pm | @IGC, 16 West 23rd Street

Do you just love the women at IGC? Do you want to spend more time with them?  If so, join us for Monday Night Networking, the second Monday of every month from 6:00-8:00 PM.  Our group will be a combination of networking, business support and resources exchange.

Here’s what you can expect (times approximate):

6-6:30 PM…..  Introductions:  Please arrive promptly at 6:00 PM so you will have the opportunity to introduce yourself and your business.

6:30 – 7pm…… General Mingling

7 – 7:40pm….. Masterminding:  We will break into small groups.  Each person will have the opportunity to share a current challenge and receive assistance.

7:40 – 8pm…..Resource Sharing:  please come prepared to end each evening with opportunities … READ MORE >>

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WHAT’S YOUR PLAN FOR ALL OF YOUR STUFF?: 10 Realistic Ways to Understand and Conquer the Clutter in your Life

Productivity | February 13, Noon-2pm | @IGC, 16 West 23rd Street

There is a lot of talk about clutter, so why is it so hard to get a handle on? What are your emotional attachments about? Why do you keep finding a new pile to deal with?

By addressing these questions and creating a plan, you will relieve the stress and be able to move forward in confidence.

In a friendly and non-judgmental environment, this interactive class will help you:

  • understand how the objects in your home affect you
  • learn fun ways to declutter
  • how to make room for your abundance
  • how to plan for future clutter that you don’t want to invite into your home or office

BONUS: The first 2 people who register and email photos of their “problem READ MORE >>

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Estate Planning for the Visual Artist

Biz Strategy | February 17, 11am-1pm | @IGC, 16 West 23rd Street

Are you one of the 61% of visual artists who have made no preparation for their work after their death?

According to The Research Center for Arts and Culture’s study, Above Ground: Information on Artists III: Special Focus New York City Aging Artists, 95% of visual artists have not archived their work, 97% have no estate plan, only 10% have made plans to donate their work to an institution, and 70% have no life insurance.

As a visual artist, planning for your future is not a simple task, but doing so now will help you ensure your artistic legacy, as well as the long term visibility and protection of your work.

In this interactive workshop, you will learn:

  • How
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How to Make Money in Your Business While Traveling

Biz Strategy | February 18, 1-3pm | @IGC, 16 West 23rd Street

“The World is a book and those that don’t travel read only one page.”

Jacqueline Boone is a Digital Marketing Consultant and Social Media Strategist  as well as the creator of the blog and web series, 6 Months to Live. She’s also an avid adventurer who has traveled to nearly 30 countries and counting. Jacqueline has integrated travel into every part of her business, so she can better serve her clients and explore more of the world while doing it!

This class will be an interactive workshop that will teach you the essentials of:

  • How to make money in your business while traveling
  • How to create an online business that allows mobility
  • Practical tips and tools for how to
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Creative Professionals Affinity Group: Let’s Talk About Referrals

Biz Strategy | February 19, 11am-1pm | @IGC, 16 West 23rd Street

 

Referrals are like a pyramid. At the bottom is trust and professionalism; most people refer in the hopes that the person they refer to a service provider will really like the service and it will be a nice favor, social currency. A good referral also reflects nicely on the referee.

At the top of the pyramid are more complex joint venture arrangements, cross promotions, telesummits, commission splitting, origination and attribution tracking. That stuff can get hairy even with tight agreements because it relies heavily on infrastructure and very tight bookkeeping and client relationship management system (crm). And there are many intangibles involved.

Join Elena Volkova of Volkova Law Group PLLC as she leads us through the complex, sometimes frustrating, … READ MORE >>

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Monday Night Networking

Biz Strategy | February 23, 6-8pm | @IGC, 16 West 23rd Street

Do you just love the women at IGC? Do you want to spend more time with them?  If so, join us for Monday Night Networking, the second Monday of every month from 6:00-8:00 PM.  Our group will be a combination of networking, business support and resources exchange.

Here’s what you can expect (times approximate):

6-6:30 PM…..  Introductions:  Please arrive promptly at 6:00 PM so you will have the opportunity to introduce yourself and your business.

6:30 – 7pm…… General Mingling

7 – 7:40pm….. Masterminding:  We will break into small groups.  Each person will have the opportunity to share a current challenge and receive assistance.

7:40 – 8pm…..Resource Sharing:  please come prepared to end each evening with opportunities … READ MORE >>

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Get S*** Done Work Session

Productivity | February 24, 3-5pm | @IGC, 16 West 23rd Street

 

Are you looking for time and space to focus on getting one discrete project done, done, done? Do you work better when surrounded by the hum of others who are busy at work? Bring your project – the one that’s been hanging over your head or lingering on your to-do list – and join a small group of fellow entrepreneurs for a focused two-hour work session. You will greet each other, state your intentions, and then side-by-side plug away until you can cross that project off your list once and for all! Boo-yah.

 

RSVP: igcrsvp@gmail.com with GETITDONE in the subject line.

 

*Limited to IGC members. Interested in membership? Apply here.

 

Pic via.

 … READ MORE >>

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Crowdfunding for Entrepreneurs: How To Run a Successful Campaign, from Prep Through Appreciation!

Biz Strategy | February 26, Noon-2pm | @IGC, 16 West 23rd Street

Crowdfunding is quickly become a new tool in the entrepreneurial toolbox to tap into your network to raise money, faster, from a larger audience. This workshop is designed to give participants an overview of crowdfunding, as well as step-by-step direction for how you can take advantage of what a crowdfunding platform has to offer.

In this practical 2 hour session, you will learn how to make crowdfunding work for you: how to prep, create, launch and market a campaign successfully.

The focus will be on the lifecycle of a campaign, from prep through appreciation, with a heavy emphasis on the best ways to market your campaign to engage new audiences. You will walk away with concrete steps that you can … READ MORE >>

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Creating Your Revenue Breakthrough: Four Steps to Double Your Income in 2015

Biz Strategy | February 27, 10am | @IGC, 16 West 23rd Street

There are a lot of people out there teaching good marketing and business skills. So why are there still so many entrepreneurs who aren’t making enough money? The problem is that we aren’t really talking about money – we’re avoiding it. It’s about time we stopped avoiding it and started noticing it, talking about it and receiving more of it!

In this session, you’ll learn the simple science behind where your own money beliefs came from and how to shift them so that you can immediately start creating more.  You’ll also finally understand your own value and get a step by-step approach to raising your prices. You’ll also learn how to translate all that networking, speaking and writing into dollars. … READ MORE >>

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Busting Through Your Lid

Productivity | March 3, Noon-2pm | @IGC, 16 West 23rd Stret

Don’t like your numbers?

Has your business plateaued?

No matter what you do—your business doesn’t do better?

Welcome to the law of the lid: Your business can’t develop further than your own personal development. To bust through your lid, you need to bust through whatever is in you that is holding you back.

When we get blocked or stalled in our businesses, our tendency is to look outside of ourselves for reasons why we’re stalled: unfair competition, disloyal clients, bad economy—the list is endless. Here’s the deal: we’ll always have circumstances; wishing them away generally doesn’t work. Business owners whose businesses thrive don’t blame their circumstances when they’re stopped, but look at themselves to see what it is they need … READ MORE >>

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Why Smart Women Get Stuck and What to Do About It

Productivity | March 10, Noon-2pm | @IGC, 16 West 23rd Street

High-achieving women are anxious to make big improvements in their lives, but some changes, like starting and building a business or switching careers can be very daunting. And, when you’re already busy and overloaded, it can feel downright impossible.

Moreover, smart women tend to believe they should start by…

  • Analyzing all the options,
  • Setting goals, and/or
  • Creating a well-thought out plan

In reality, however, these beliefs are often what makes and keeps them stuck. After coaching numerous professionals, researcher turned life coach Stacy S. Kim, Ph.D. uncovered counterintuitive strategies that help smart women get unstuck and make progress.

More specifically, Kim’s Lighthouse Method suggests that women…

1)       Lose the map (i.e. stop analyzing, planning, and goal-setting),

2)      Drop the “no … READ MORE >>

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Facebook Marketing for Small Business Owners

Marketing | March 13, 11am-1pm | @IGC, 16 West 23rd Street

There are more than 30 million small businesses with active pages on Facebook.  Are you a small business owner who wants the know how to better leverage advertising and marketing on Facebook?

Facebook Marketing for Small Business Owners will explore the power of targeting to your ideal audience and take attendees through case studies of businesses who used Facebook to grow their online visibility. See real examples of ads, posts and videos that were promoted and the level of engagement that resulted. Join us for tips and feedback on your Facebook business page, or help on how to create one. There will also be Q+A and networking.

Gina Inzunza is a digital consultant at the NY Daily News with more … READ MORE >>

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Signature Talks: What You Need to Know to Grow Your Business

Biz Strategy | March 17, Noon-2pm | @IGC, 16 West 23rd Street

Trends in communication ebb and flow, but one thing stays the same… if you can deliver a solid live presentation, pitch or speech, you will stand out and be remembered for it.

In 2015, having a Signature Talk is in fashion and it looks like it will be around for a while.  If you’re thinking of creating one for your business, then join us to learn the basics of the craft, from the inside out.

Drawing on best practices from the theater, sports psychology, and brain science, you’ll be given simple tools to put to immediate use.  We’ll examine what audiences can best relate to, how to structure your content, and what type of choices are inherently interesting for public … READ MORE >>

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Stopping Allergies and Springtime Illnesses Before they Begin!

Productivity | March 18, 11am-1pm | @IGC, 16 West 23rd STreet

Dr. Is In: Dr. Lauri Grossman

RSVP: lauri@drlaurigrossman.com with DRISIN in the subject line.

Spring is around the corner and so are allergies.   Although almost every working woman in New York is doing her best to eat healthfully, exercise regularly, and see a chiropractor or acupuncturist from time to time, where do you turn if you suffer from allergies when trees start to blossom or struggle with sinusitis when flowers open in our parks? What do you do when your eyes itch, your nose runs, and your head fills like a congested ball?  How can you avoid medicines that have side effects if you are trying to live more holistically?  Fortunately, Dr. Lauri Grossman may have the answer for you.… READ MORE >>