Classes for women entrepreneurs at igc

Signature Talks To Build Your Business

Marketing | November 4, 11am-1pm | @IGC, 16 West 23rd Street

Trends in communication are always in flux, but one thing stays the same: if you can give a good live speech, you will stand out and be remembered for it.

Right now, having a Signature Talk is in fashion.  If you’ve been wondering what all goes into creating one, then join us to learn the basics of putting one together from the inside out.

Katie Karlovitz of On Speaking Terms will break down the components involved in being ready for the stage, including:

  • how to decide exactly what your message is & why it’s imperative that you get it out to others
  • determining the best way to convey your knowledge to your audience, using language, images, stories, props & more
READ MORE >>
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Crowdfunding: Legal Tips on How to Raise Money with Friends and Family

Biz Strategy | November 6, Noon-2pm | IGC, 16 West 23rd Street

Starting a business takes a leap of faith in any scenario, and working with people you know and trust can make all the difference. As a result, many entrepreneurs choose to work with their friends and family members. While this might seem like the perfect solution, it has the potential to be wrought with problems if you aren’t careful.

Loving and trusting your family members is very different from agreeing with them on business decisions. You ultimately have to agree to a vision for your business, stick to it, and know in advance what the protocol is if there are differences in opinion.

Elena’s years of experience as a family business attorney inform her motto: “Start drafting while you’re still … READ MORE >>

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7 Steps To Successful Negotiations

Biz Strategy | November 7, 11am-1pm | @IGC, 16 West 23rd Street

Learn advanced negotiating strategies for getting what you want in your business and life! It’s not just about negotiating fees (though this is critical and we’ll talk about this too). You should negotiate for money, yes, but also for resources, deadlines, boundaries, and more. Participants will learn a 3-step process for negotiation and the 7 key things to prepare in advance of any negotiation. We’ll also cover ways to incorporate negotiation practice into your daily routine. You can ask for what you want. You can ask for more. Bring your questions to get coached on your specific negotiation issues.

Caroline Ceniza-Levine is co-founder of SixFigureStart® career coaching. She teaches Negotiation at Barnard College, was featured in a negotiation segment for … READ MORE >>

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Monday Night Networking

Biz Strategy | November 10, 6-8pm | @IGC, 16 West 23rd Street, 4th fl.

Do you just love the women at IGC? Do you want to spend more time with them?  If so, join us for Monday Night Networking, the second Monday of every month from 6:00-8:00 PM.  Our group will be a combination of networking, business support and resources exchange.

Here’s what you can expect (times approximate):

6-6:30 PM…..  Introductions:  Please arrive promptly at 6:00 PM so you will have the opportunity to introduce yourself and your business.

6:30 – 7pm…… General Mingling

7 – 7:40pm….. Masterminding:  We will break into small groups.  Each person will have the opportunity to share a current challenge and receive assistance.

7:40 – 8pm…..Resource Sharing:  please come prepared to end each evening with opportunities … READ MORE >>

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Creative Professionals Affinity Group: Google Analytics + SEO Best Practices

Biz Strategy | November 13, Noon-2pm | IGC, 16 West 23rd Street

 

 

Many of us have attended a variety of SEO classes recently here at IGC – now it’s time to share with the group what practices we have found to work in our own businesses. We’ll share ideas on such items as keywords, site structure, and reading your Google Analytics info.

As you know, the Creative Professionals Affinity Group meets monthly to discuss business topics particular to those of us in creative professions, as well as to provide a support-system and sounding-board for each other.

The Creative Professionals Affinity Group meets monthly to discuss business topics particular to those of us in creative professions, as well as to provide a support-system and sounding-board for each other. 

 Cody McBurnett of … READ MORE >>

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Socially Savvy: Enhance Your Image on Social Media

Social Media | November 14, Noon-2pm | IGC, 16 West 23rd Street

Especially tailored for small businesses, this two hour workshop demonstrates how selecting the right photos can help business owners elevate their brand and sell their services. Learn how to choose the best images, from selfies to professional photo shoots, and stay organized to make taking and sharing photos easy.

Join us for Socially Savvy to learn tips and tricks on:

  • What makes a strong and engaging image?
  • What images work best for LinkedIn, Twitter, Facebook and Instagram?
  • Optimizing your images.
  • Cropping, sizing and formatting for social media.
  • Stock images: avoiding clichés.

A native of France, Isabelle Dervaux has twenty-five years’ experience as an artist working for Vogue, The New Yorker, Barneys, and top clients around the world. She … READ MORE >>

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Challenges and Barriers and Blocks — Oh My!! How to Move Gracefully Through Hidden Obstacles to Personal and Business Success

Productivity | November 20, 1-3pm | IGC, 16 West 23rd Street

 

You’re smart. Hardworking. You absolutely love what you do and (truth be told!) you’re great at it. Yet for some unknown reason, you are not where you want to be in your life and/or your business. Overwhelm, frustration, fear and worry can keep you stuck one minute and push you into overdrive the next. What if the real secret to meaningful success is beyond “Getting Things Done”? (Seriously…can you fit in even one more thing anyway?)

In this unique, insightful and fun presentation you will discover:

*The number 1 thing you need to manage all day, every day (even more important than time and money).

*Why “Positive Thinking” (a good thing!) is simply not enough to move past READ MORE >>

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Monday Night Networking

Biz Strategy | November 24, 6-8pm | @IGC, 16 West 23rd Street, 4th fl.

Do you just love the women at IGC? Do you want to spend more time with them?  If so, join us for Monday Night Networking, the fourth Monday of every month from 6:00-8:00 PM.  Our group will be a combination of networking, business support and resources exchange.

Here’s what you can expect (times approximate):

6-6:30 PM…..  Introductions:  Please arrive promptly at 6:00 PM so you will have the opportunity to introduce yourself and your business.

6:30 – 7pm…… General Mingling

7 – 7:40pm….. Masterminding:  We will break into small groups.  Each person will have the opportunity to share a current challenge and receive assistance.

7:40 – 8pm…..Resource Sharing:  please come prepared to end each evening with opportunities … READ MORE >>

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Get S*** Done Work Session

Productivity | November 25, 3-5pm | @IGC, 16 West 23rd Street, 4th fl.

 

Are you looking for time and space to focus on getting one discrete project done, done, done? Do you work better when surrounded by the hum of others who are busy at work? Bring your project – the one that’s been hanging over your head or lingering on your to-do list – and join a small group of fellow entrepreneurs for a focused two-hour work session. You will greet each other, state your intentions, and then side-by-side plug away until you can cross that project off your list once and for all! Boo-yah.

 

RSVP: igcrsvp@gmail.com with GETITDONE in the subject line.

 

*Limited to IGC members. Interested in membership? Apply here.

 

Pic via.READ MORE >>

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Lunch and Learn: Holiday Marketing Work Session

Marketing | December 3, 11:30am-1pm | @IGC, 16 West 23rd Street

It’s that time of year – the hustle and bustle of the holiday season is upon us. There is no better time to reach out to your customers, bring new clients in, and boost repeat and referral business! Whether you have a retail or online shop, provide a specialized service or work business-to-business, or have a nonprofit in need out outreach, this workshop will provide simple, practical tips for closing out 2014 on a high note. Bring your holiday marketing challenges and get specific feedback and tips on how to solve them, as well as leave with immediately executable plans. This interactive session with Nicole McGarrell, Sunny Day Marketing will be focused around you and your marketing challenges.  You will … READ MORE >>

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What is Your Business Worth?

Biz Strategy | December 4, Noon-2pm | IGC, 16 West 23rd Street

 Have you ever wondered what your solo business is worth?  The responses Elena Volkova, Esq. receives from her clients when she asks this question range from giddy surprise at the possibility to pessimistic disbelief.  Neither of which is where you want to be with your business.

Instead, you want to know exactly what your business is worth and how to maximize its value for the potential sale, just in case if you ever want to do it.

In this class, Elena, will teach you:

  • What it means to own a business (incorporated or not)
  • What assets are most valuable to your potential buyers
  • How to grow and protect your most valuable business assets, like intellectual property, trade secrets and client
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Making the IGC Community Work for You

Biz Strategy | December 5, Noon-2pm | @IGC, 16 West 23rd Street

Dr. is In: Victoria Clark

We know how IGC members love the in-person networking opportunities but did you know you can also connect and market your expertise online? IGC’s membership and event manager Victoria Clark will provide a one on one personalized tutorial  on how best to use IGC’s online tools to market your business, promote your events, network for professional referrals, highlight recent media hits and more.

Email Victoria for a 20 minute consultation to learn how best to incorporate IGC in your networking and marketing efforts on an on-going basis.

RSVP: victoria@ingoodcompanyworkplaces.com with DRISIN in the subject line.

*Open to IGC members only.

Interested in membership? Apply here.

 

 … READ MORE >>

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Monday Night Networking

Biz Strategy | December 8, 6-8pm | @IGC, 16 West 23rd Street, 4th fl.

Do you just love the women at IGC? Do you want to spend more time with them?  If so, join us for Monday Night Networking, the second Monday of every month from 6:00-8:00 PM.  Our group will be a combination of networking, business support and resources exchange.

Here’s what you can expect (times approximate):

6-6:30 PM…..  Introductions:  Please arrive promptly at 6:00 PM so you will have the opportunity to introduce yourself and your business.

6:30 – 7pm…… General Mingling

7 – 7:40pm….. Masterminding:  We will break into small groups.  Each person will have the opportunity to share a current challenge and receive assistance.

7:40 – 8pm…..Resource Sharing:  please come prepared to end each evening with opportunities … READ MORE >>

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Branding Bootcamp to Attract Your Ideal Client

Biz Strategy | December 10, Noon-2pm | @IGC, 16 West 23rd Street

What is a Personal Brand anyway?

Your Personal Brand is a thoughtful and consistent expression of your unique talent, values and the increase that you create in the lives of your ideal client.  Whether you have a fully-fledged business, or you’re a one-woman shop, a compelling, Personal Brand is key to positively engaging with your ideal clients.

In this fun, 2-hour workshop, Justine Clay, business coach and founder of Pitch Perfect and Tania Sterl, of Sterl on Style, The Creative Director of your Image, will show you how to embody your brand while creating a consistently recognizable image to make you magnetic and memorable in business both online and in-person.

You will learn how to:

  • Define your unique talent
READ MORE >>
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Creative Professionals Affinity Group

Biz Strategy | December 11, Noon-2pm | IGC, 16 West 23rd Street

 

Jeanie Engelbach of PhotoJeanie will be helping to lead a discussion and brainstorming session about ways to diversify our income and create revenue streams.

The Creative Professionals Affinity Group meets monthly to discuss business topics particular to those of us in creative professions, as well as to provide a support-system and sounding-board for each other. 

Cody McBurnett of Loki Loki and Emily DeWan of Emily DeWan Photography will facilitate.

RSVP: igcrsvp@gmail.com with CREATIVESDEC in the subject line.

IGC Affinity Groups are member-led groups of entrepreneurs in similar businesses or with comparable interests.

*Limited to IGC members. Interested in membership? Apply here. READ MORE >>