Archive for the 'Social Media' CategoryFrom Blogger to Successful Entrepreneur with Cara Eisenpress, co-founder, Big Girls Small Kitchen
@IGC, 16 W. 23rd St., 4th fl.Want to transform your blog into a business but not sure how to begin? Cara Eisenpress, founder of Big Girls Small Kitchen and author of In the Small Kitchen, will answer this question and more. In this two hour workshop, Cara will be your trusty guide on how to use social media to your advantage to transform your blog into a viable business. She will discuss getting over “social media shyness”, why authenticity matters and how to interact with your followers. This is an opportunity to get READ MORE » How to Read Analytics Across the Social Web
In this analytics class, you’ll come away with a plan on how to read your analytics dashboards — not just for your website, but also on Facebook and Twitter. Looking at a complete picture of what is driving traffic and understanding where it is coming from and what people who visit your site or interact with your content are doing with it, will help you do more of the stuff that gets real results. Learn to use analytics to help you make better business decisions — about ultimately where READ MORE » Develop Advanced Twitter Skills
@IGC, 16 W. 23rd St., 4th fl. Ready to get beyond hashtags and mentions, parsing followers and the followed? Ready for some Twitter strategy? For two hours, we will work on applied Twitter skills and strategy. We’ll refine Twitter story-telling skills, cover the use of favorites and lists, review third party applications that will help you better manage your Twitter streams and monitor conversation in your niche, as well as take online relationship building to a new level. Melea Seward of Chief Amusement Designer will facilitate this workshop. FREE for IGC Members$40 for Non MembersTo RSVP, email igcrsvp@gmail.com with TWITTERADV in the subject line. *Interested READ MORE » Creating An Editorial Calendar
@IGC, 16 W. 23rd St., 4th fl. Businesses these days aren’t just creating services and products. They are also expected to tell stories and engage and show off a personality to potential clients and customers. Smart blogging and engagement is key to driving traffic to your site, but creating content doesn’t just happen; you have to plan for it. You know how you’re more likely to go to the gym when your gym clothes are set out for you and the time is allotted in your calendar? The same thing is true for blogging. In these READ MORE » Visual Marketing: How to Use Pinterest for Your Business
@IGC, 16 West 23rd Street, 4th fl. RSVP: igcrsvp@gmail.com with PINTEREST in the subject line. Pinterest, Instagram, Facebook Photo albums are all examples of visuals changing the online social media landscape. In two hours, we’ll discuss how to use Pinterest for your business, show you some great examples, and get you thinking–and doing–using Pinterest for your own marketing. We’ll also discuss other visual platforms like Instagram and Flickr and Facebook. Melea Seward of Chief Amusement Designer will facilitate this workshop. *Limited to IGC members. Interested in membership? Apply here. Limited to 15 attendees. READ MORE »Facebook Timeline for Business
@IGC, 16 West 23rd Street, 4th fl. RSVP: igcrsvp@gmail.com with TIMELINE in the subject line. Facebook Timeline is open for business. Starting March 30, all brand pages will automatically switch over. In this interactive workshop, we’ll look at ways you can use Timeline to better enhance your brand and tell a visual–and chronological–story.
Melea Seward of Chief Amusement Designer will facilitate this workshop. *Limited to IGC members. Interested in membership? Apply here. Limited to 15 attendees. READ MORE » Social Media Story Platforms
March 28, Noon-2pm @IGC, 16 West 23rd Street, 4th fl. RSVP: igcrsvp@gmail.com with STORY in the subject line. Storify and Cowbird – Cow what? Trust me. These tools are both cool. And useful. Pressed for time but want to continue to use social media marketing? Learn how social media story platforms can give you a wholly new way to create content, integrate with your blog and the rest of your content networks to create amazing and beautiful content without needing technical skill, just your imagination. You won’t want to miss this one. Melea Seward of Chief Amusement Designer will facilitate this workshop. *Limited to IGC members. Interested READ MORE » Social Media Working Group — Get things done in real time.
RSVP: igcrsvp@gmail.com with SOCIAL in the subject line. If you ever go to a class on using social media or the web and leave inspired until you sit down to do the work, then this workshop is for you. Limited to 8 participants, you will work on your own projects for two hours. Write a blog post, craft a strategic email, schedule tweets for the future, install new functionality on your site, send an email newsletter, upload an image gallery, etc. with some support to coach you to get things published and out. LIMIT: 8 participants. Melea READ MORE » Twitter: The Basics
RSVP: igcrsvp@gmail.com with TWITTER in the subject line.Twitter’s interface is changing again. The word on the street is it’s more intuitive. So, if you’ve thought about jumping in, now might be the time. Get a step-by-step walk through of how to use the service, best practices for tweeting in your niche, how to find people to follow, and the basics of using twitter to round out your social media strategy. Melea Seward of Chief Amusement Designer will facilitate this workshop. *Limited to IGC members. Interested in membership? Apply here. READ MORE »Social Media Working Group — Get things done in real time.
@IGC, 16 West 23rd St., 4th fl.RSVP: igcrsvp@gmail.com with SOCIAL in the subject line. If you ever go to a class on using social media or the web and leave inspired until you sit down to do the work, then this workshop is for you. Limited to 8 participants, you will work on your own projects for two hours. Write a blog post, craft a strategic email, schedule tweets for the future, install new functionality on your site, send an email newsletter, upload an image gallery, etc. with some support to coach you to get things published and out. LIMIT: 8 participants. |
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